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Equity facts & stats

4 sourced facts about stock ownership and financial equity in America, each with the context behind the number. 4 more are in today's round and appear here after it closes.

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The basics

What was the average U.S. stock ownership rate from 2001 through 2007, before the financial crisis?

Answerabout 62%

Ownership then dropped and stayed below that level for most of the following decade.

Source: Gallup (2007) news.gallup.com

Going deeper

Among U.S. households earning $100,000 or more per year, what share own stock?

Answer87%

Stock ownership rises sharply with household income.

Source: Gallup (2025) news.gallup.com

What share of married U.S. adults own stock, compared with 49% of unmarried adults?

Answer77%

Marital status is one of several factors, along with income and education, strongly linked to stock ownership.

Source: Gallup (2025) news.gallup.com

Expert level

What share of U.S. households earning under $50,000 a year own stock?

Answer28%

That's less than a third of the ownership rate among households earning $100,000 or more.

Source: Gallup (2025) news.gallup.com

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